Do these five things and you will find yourself focusing less on your competition and how to fit in, and more on your own story and standing out.
Colour plays an important role in how your audience perceives you and the memorability of your brand.
Tell us about your business – what do you do, who are your clients, and why do they choose you? I hand make sustainable knitwear. The brand has been built with a passion to look after our planet, with a passion to help people understand the processes involved in making clothes. It’s very sad that we […]
Often, clients tell me they’ve put off their shoot for quite some time, waiting to feel ‘ready’. My advice? Book now, then get ready! Booking a shoot with plenty of prep time means you have space to get clear on what you’d like to achieve at your session. That could mean understanding what your brand […]
Tell us about your business – what do you do, who are your clients, and why do they choose to work with you? I’m Wendy, the founder of iMastery – a boutique training consultancy that designs and facilitates leadership and productivity training programs for busy professionals and organisations. I help people to optimise focus, master […]
I’m guessing that we’re all consuming more than our usual share of podcasts at the moment, and I’ve got one for you to add to your list. Extraordinary business coach Emma McQueen has just launched Tea with the Queen (and she does love her tea!), and in her episodes she’ll be chatting with different women […]
Images from a recent Personal Branding session with Harriet Lammin, director of JDA Architects in Brighton. Whilst JDA isn’t a brand that requires Harriet to promote herself personally, she recognised the importance of conveying the face behind the business across media and online, and wanted to make sure those images were in line with the […]
Is it time to take your branding to the next level? There is no doubt about it, if there was one message that stood out in 2017 it’s that we all need to be creating video content to share with our audience. It’s the newest, the best and the most versatile tool you can use […]