When we’re building a business, customer experience is often an afterthought, or just happens as you respond to customer needs – but it’s an essential element for creating a powerful, profitable brand.

How to create a memorable customer experience

Branding

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Do you feel like having a product-based business gets you off the hook for showing up as the face of that business?

I have some bad news for you…

Why personal branding matters for product-based businesses

Personal Branding

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Fi Mims Brand Mentor

During the pandemic, I kept showing up when many other businesses decided to stop, and it allowed me to not only weather the storm, but to thrive coming out the other side. 

How my business and I survived COVID lockdowns

Personal Branding

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Branding Vs Brand

The terms brand and branding can often be confused. Find out how they differ and why each one plays an important role in your business.

BRAND vs BRANDING – what’s the difference?

Personal Branding

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Grow Through Planner

Do these five things and you will find yourself focusing less on your competition and how to fit in, and more on your own story and standing out.

Five Ways to Stand Out from the Crowd

Personal Branding

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Want to level up your smartphone photography? Use these 5 tips to improve your images straight away.

Pro tips to improve your smartphone photography.

Smartphone Photography

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Fi Mims Brand Photographer

It goes without saying that your visual brand is one of the most important aspects of your business. But how does one capture a brand visually?

How does one capture a brand visually?

Personal Branding

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Learn my best tips for looking amazing in photos and step in front of the camera with confidence this Summer!

My 3 Best Tips to Look Great in Photos

Photography

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Often underestimated, sometimes forgotten, props are a crucial element of any personal branding photoshoot.

Six smart reasons to include props in your personal branding shoot.

Personal Branding

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